Case Study
SMR
Business : OTT
Site : http://www.smartmediarep.com
Service :
SMR (Smart Media Lab) combines video content and advertising into one
Background
SMR (Smart Media Rap) is a broadcasting video content distribution and advertising agency founded by MBC and SBS Media Holdings.
The company currently gets video content from 8 major South Korean broadcasters (MBC, SBS, KBS, CJ E&M, JTBC, TV Chosun, MBN, Channel A) and provides advertisements to online contents providers such as Naver, Kakao, YouTube, and GOMTV.
SMR needed a technology that could easily combine advertisements and videos into a single file to develop an advertising product that could combine TV content and digital video advertisements.
Benefits
SMR uses CDN to provide reliable service by combining ads with clip video services from general service program provider.
SMR provides advertising files in conjunction with AD Zipper solutions that can easily combine advertisements and videos into one file and provide them as one file.
As a result, content providers can avoid the risk of an unknown advertisement behind their video contents, and targeting advertisements for the content are possible. In addition, SMR uses AD Zipper to provide ads and videos in a single file, providing statistics on the number of views that viewers watched ads and videos
#contents ad
#SMR
#Smart Media Rap
Business
Service
File Delivery
Media Streaming
Web Acceleration
Cloud Storage
Managed Cloud
Global CDN
DDoS
Log Service
Kt cloud
Transcoder
File Live
Image Optimizer
AD Zipper
SolPlayer
#tag
#MPEG-DASH Protocol
#RTSP Protocol
#CDN
#FIFA4
#Game traffic
#Download speed
#Traffic
#MMORPG
#KT ICS download
#web acceleration
#cash server
#E-Learning
#Live streaming
#VOD streaming
#3rd party player
#Transcoding
#Real time streaming
#low-latency streaming
#Cloud storage
#KT IC Interactive
#S3 API
#Storage
#SDS
#back up
#AWS DataSync
#Media streaming
#HTTP Live streaming
#OTT
#File live
#log search
#Web acceleration
#contents ad
#SMR
#Smart Media Rap